Business transformation

Blue Yonder, a world leader in digital supply chain and omni-channel commerce fulfillment, has announced that Philip Morris International Inc. (PMI), a leading international tobacco company, has selected its SaaS- and cloud-based transportation management solution (TMS) to complete its end-to-end supply chain strategy.


As PMI continues to transform its business to deliver a smoke-free future by commercializing smoke-free products around the globe, it is adapting its supply-chain including its digital transportation management. Supporting PMI, Blue Yonder will provide a scalable solution that will help PMI to manage global freight by providing visibility, allowing the company to better plan, optimize, and deliver the right goods while centrally tracking the entire cost to deliver. As a result, this will enable PMI to better service its B2B customers, and enhance its ability to extend its reach to serve its B2C base through secondary distribution channels.